Media Target: Customized Reports

To create a customized report that will suit your preferences and provide data for multiple indicators, click Advanced Report in the sub-menu.

To Create a Report

  1. In the submenu click and select Advanced Report.

  2. In the Report Title/Group Name text field enter the Report Title. This is optional but highly recommended to give the report a meaningful identifier.

  3. Select Year check box(es). Selection of years hides and reveals indicators displayed in the corresponding databases.

  4. Select Data Type, either counts and/or percentage. Selection of data type hides and reveals corresponding indicators.

  5. Under Indicator(s), click to expand American Marketscape DataStream, User Defined or corresponding database.

  6. Click the next to the to expand Groups. Continue to expand Groups until individual indicators display. Refer to the GIS Reference Guide, for a list of all indicators or use the Search feature to locate desired information. Various symbols display next to indicators:

Symbol Description
Numeric indicator
Percentage indicator
Unlicensed indicator
Uploaded data indicator
Virtual indicator
Disabled numeric indicator because indicator is not available at the geography level currently selected
Disabled percentage indicator because indicator is not available at the geography level currently selected
Disabled uploaded data indicator because currently selected geography does not match data uploaded
Virtual indicator that has been shared with you
  1. Select your Indicators from the list and click Add to include the indicator in the Selected Indicator(s) list.

  2. Repeat steps 5 through 7 until all information you need has been selected. A maximum of 30 indicators may be selected.

  3. To remove an indicator from the Selected Indicator(s) list box, select the indicator and click Remove.

  4. Click the / buttons to reorder the sequence of information needed for the report.

    NOTE:  Report displays in the same order that is seen in the Selected Indicator(s) box.

  5. Click Create Report to view data in tabular format.

  6. The system displays a new tab showing the data in a grid form where you can sort it online or download to Microsoft Excel for further adjustments or printing.

  7. To sort the report in descending order, click on the column header you want the report to be sorted by. Click the column heading again to sort in ascending order.

  8. To export to Microsoft Excel, click the Download Report icon on the lower right.

NOTE:  Reports for more than 4 media may be generated by selecting all desired media via the Map Settings tab.

 

What's Next:

Media Target: Get List Within Media Trade Area