MyBestSegments

Claritas MyBestSegments allows you to examine U.S. consumers through the lens of the following Claritas Segmentation systems: Claritas PRIZM Premier, Claritas P$YCLE, and Claritas ConneXions. Using descriptive segments with detailed demographic and lifestyle traits, you can use Claritas Segmentation to obtain a comprehensive view of your customers to reveal:

• Who are my best customers?
• What are my best customers like?
• Where can I find my best customers?
• How can I reach my best customers?

You can easily access MyBestSegments within Claritas 360 by clicking the MyBestSegments icon () on the upper right-hand side of the screen.