New Market Report

The New Market report enables you to view potential opportunities by choosing any combination of criteria and base geography and receiving a list of businesses that match the selected criteria. You can use the report to:

  • Identify opportunities within an analysis area.
  • Determine the total number of businesses in an analysis area that meet specific criteria.

For example, if you create a filter of businesses with less than 50 employees and select a state for the analysis area, you can run the report to determine how many businesses are represented in that state. You can then determine if that market can support a particular product, service, or similar business.