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{"sheet":"Report Title","index":0,"n_rows":42,"n_cols":2,"rows_kept":42,"cut":false,"hidden":false,"merged":[[33,0,33,1]]}
["Segment Distribution"]
[]
["Data Version: ","2024"]
[]
["Sort Direction","Ascending"]
[]
["Sort Method","Segment Code"]
[]
[]
[]
["Projection Data Set","Households (ZIP+4 Based)"]
[]
["Reporting Detail","As Selected"]
[]
["Analysis Area","5 mi. Radius 8044 Montgomery Road, Cincinnati, OH 45236 "]
[]
["Base Analysis Type","Total US"]
[]
["Output Type","Excel"]
[]
["Segmentation System","PRIZM Premier"]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
["Segment Distribution"]
["PRIZM Premier Segment Distributions 2024"]
["Report Generated: 2024-02-15 15:44:57"]
["Copyright © 2024 Claritas, LLC. All Rights Reserved."]

{"sheet":"Table View","index":1,"n_rows":74,"n_cols":8,"rows_kept":74,"cut":false,"hidden":false,"merged":[[2,0,4,0],[2,1,4,1],[3,2,3,3],[2,2,2,3],[3,4,3,7],[2,4,2,7]]}
["Segment Distribution"]
[]
["Segment Code","Segment Name","Base Area",null,"5 mi. Radius 8044 Montgomery Road, Cincinnati, OH 45236  (29358474)","5 mi. Radius 8044 Montgomery Road, Cincinnati, OH 45236  (29358474)","5 mi. Radius 8044 Montgomery Road, Cincinnati, OH 45236  (29358474)","5 mi. Radius 8044 Montgomery Road, Cincinnati, OH 45236  (29358474)"]
[null,null,"Households (ZIP+4 Based)",null,"Households (ZIP+4 Based)"]
[null,null,"Base Count","% Comp","Count ","% Comp","% Pen","Index"]
["01","Upper Crust",1315275,1.0189999999999999,2068.8726168531416,2.9470999999999998,0.1573,289.22379999999998]
["02","Networked Neighbors",1265415,0.98029999999999995,1723.8219003250956,2.4556,0.13619999999999999,250.4819]
["03","Movers & Shakers",1793224,1.3892,2631.8468433966923,3.7490999999999999,0.14680000000000001,269.86270000000002]
["04","Young Digerati",1824261,1.4133,805.92864879758929,1.1479999999999999,4.4200000000000003E-2,81.231899999999996]
["05","Country Squires",3125738,2.4216000000000002,1784.4578532443907,2.5419999999999998,5.7099999999999998E-2,104.9713]
["06","Winner's Circle",1761069,1.3643000000000001,1614.3683334915461,2.2997000000000001,9.1700000000000004E-2,168.5556]
["07","Money & Brains",1748169,1.3543000000000001,294.7922848421768,0.4199,1.6899999999999998E-2,31.0063]
["08","Gray Power",1461262,1.1321000000000001,2948.0061488337005,4.1993999999999998,0.20169999999999999,370.95150000000001]
["09","Big Fish, Small Pond",2170283,1.6814,1001.4892093386469,1.4266000000000001,4.6100000000000002E-2,84.849000000000004]
["10","Executive Suites",1669642,1.2935000000000001,2718.6825295578824,3.8727999999999998,0.1628,299.40010000000001]
["11","Fast-Track Families",2420617,1.8753,0,0,0,0]
["12","Cruisin' to Retirement",3062448,2.3725000000000001,2109.6834293718357,3.0051999999999999,6.8900000000000003E-2,126.66759999999999]
["13","Upward Bound",1368812,1.0604,1037.4308200183814,1.4778,7.5800000000000006E-2,139.35810000000001]
["14","Kids & Cul-de-Sacs",1749580,1.3553999999999999,1272.9670689561449,1.8132999999999999,7.2800000000000004E-2,133.78280000000001]
["15","New Homesteaders",1392790,1.079,350.3579456087341,0.49909999999999999,2.52E-2,46.253300000000003]
["16","Beltway Boomers",1430306,1.1081000000000001,1242.0227925531328,1.7693000000000001,8.6800000000000002E-2,159.6678]
["17","Urban Elders",1447795,1.1215999999999999,199.32460364794329,0.28389999999999999,1.38E-2,25.314599999999999]
["18","Mayberry-ville",2111162,1.6355999999999999,0,0,0,0]
["19","American Dreams",1400768,1.0851999999999999,137.66072605054129,0.1961,9.7999999999999997E-3,18.0701]
["20","Empty Nests",2015127,1.5611999999999999,1551.6682482024053,2.2103000000000002,7.6999999999999999E-2,141.58369999999999]
["21","The Cosmopolitans",1392079,1.0785,1585.2854478470199,2.2582,0.1139,209.3922]
["22","Middleburg Managers",3125014,2.4209999999999998,4218.4719306875386,6.0091999999999999,0.13500000000000001,248.21039999999999]
["23","Township Travelers",1469223,1.1382000000000001,149.99244123741352,0.2137,1.0200000000000001E-2,18.7715]
["24","Pickup Patriarchs",1359130,1.0528999999999999,531.42996701169693,0.75700000000000001,3.9100000000000003E-2,71.895499999999998]
["25","Up-and-Comers",1925903,1.492,1626.2255914022567,2.3166000000000002,8.4400000000000003E-2,155.26130000000001]
["26","Home Sweet Home",1650105,1.2784,1582.2164839787156,2.2538999999999998,9.5899999999999999E-2,176.30770000000001]
["27","Big Sky Families",3209043,2.4861,0,0,0,0]
["28","Country Casuals",2383243,1.8463000000000001,0,0,0,0]
["29","White Picket Fences",2115892,1.6392,150.08421149371912,0.21379999999999999,7.1000000000000004E-3,13.042400000000001]
["30","Pools & Patios",1851217,1.4341999999999999,734.48733424920601,1.0463,3.9699999999999999E-2,72.953100000000006]
["31","Connected Bohemians",1939321,1.5024,1471.4944608420992,2.0960999999999999,7.5899999999999995E-2,139.51660000000001]
["32","Traditional Times",1869174,1.4480999999999999,588.11016901220285,0.83779999999999999,3.15E-2,57.853000000000002]
["33","Second City Startups",1267914,0.98229999999999995,255.34001092247678,0.36370000000000002,2.01E-2,37.029299999999999]
["34","Young & Influential",1207722,0.93559999999999999,1037.0043800038102,1.4772000000000001,8.5900000000000004E-2,157.88120000000001]
["35","Urban Achievers",1626471,1.2601,1626,2.3161999999999998,0.1,183.8193]
["36","Toolbelt Traditionalists",3116151,2.4140999999999999,2617.044110734269,3.7280000000000002,8.4000000000000005E-2,154.4221]
["37","Bright Lights, Li'l City",1789131,1.3861000000000001,2019.2651247610402,2.8763999999999998,0.1129,207.5239]
["38","Hometown Retired",1854709,1.4369000000000001,203.00768776919438,0.28920000000000001,1.09E-2,20.125800000000002]
["39","Kid Country, USA",1525425,1.1818,267.86829585027243,0.38159999999999999,1.7600000000000001E-2,32.288499999999999]
["40","Aspiring A-Listers",1400491,1.085,792.03907744726519,1.1283000000000001,5.6599999999999998E-2,103.988]
["41","Domestic Duos",1226967,0.9506,1094.7638990187891,1.5595000000000001,8.9200000000000002E-2,164.0607]
["42","Multi-Culti Mosaic",2085451,1.6155999999999999,348,0.49569999999999997,1.67E-2,30.6829]
["43","City Roots",1439627,1.1153,1355.2362689171944,1.9305000000000001,9.4100000000000003E-2,173.09399999999999]
["44","Country Strong",4232145,3.2787000000000002,0,0,0,0]
["45","Urban Modern Mix",2607061,2.0196999999999998,1376.5743324987918,1.9609000000000001,5.28E-2,97.087999999999994]
["46","Heartlanders",1636359,1.2677,0,0,0,0]
["47","Striving Selfies",1875451,1.4529000000000001,645.72576205106157,0.91979999999999995,3.44E-2,63.308100000000003]
["48","Generation Web",2214958,1.716,3415.3237313541308,4.8651,0.1542,283.5197]
["49","American Classics",2151466,1.6668000000000001,2702.0649163114176,3.8491,0.12559999999999999,230.9288]
["50","Metro Grads",1839483,1.4251,1695.5285800195898,2.4152999999999998,9.2200000000000004E-2,169.483]
["51","Campers & Camo",2468285,1.9121999999999999,240.28356029541212,0.34229999999999999,9.7000000000000003E-3,17.899699999999999]
["52","Simple Pleasures",1657675,1.2842,0,0,0,0]
["53","Lo-Tech Singles",1808452,1.401,1494.9905787849557,2.1295999999999999,8.2699999999999996E-2,152.0017]
["54","Struggling Singles",1689880,1.3091999999999999,1446.0286586032764,2.0598999999999998,8.5599999999999996E-2,157.33949999999999]
["55","Red, White & Blue",1824692,1.4136,0,0,0,0]
["56","Multi-Culti Families",1458909,1.1302000000000001,0,0,0,0]
["57","Back Country Folks",3320007,2.5720999999999998,0,0,0,0]
["58","Golden Ponds",2569038,1.9903,361.34362852772506,0.51470000000000005,1.41E-2,25.862300000000001]
["59","New Melting Pot",1877922,1.4549000000000001,1105.5779832159099,1.5749,5.8900000000000001E-2,108.25020000000001]
["60","Small-Town Collegiates",1341195,1.0389999999999999,300.66367497182438,0.42830000000000001,2.24E-2,41.219799999999999]
["61","Second City Generations",1381770,1.0705,190.97148676171079,0.27200000000000002,1.38E-2,25.412600000000001]
["62","Crossroad Villagers",1411874,1.0938000000000001,429.99112021754735,0.61250000000000004,3.0499999999999999E-2,55.999000000000002]
["63","Low-Rise Living",2619669,2.0295000000000001,1197.4349131802508,1.7057,4.5699999999999998E-2,84.046999999999997]
["64","Family Thrifts",1224027,0.94830000000000003,483.81516002095111,0.68920000000000003,3.95E-2,72.678399999999996]
["65","Young & Rustic",2663097,2.0632000000000001,0,0,0,0]
["66","New Beginnings",1308931,1.0141,984.66573346274538,1.4027000000000001,7.5200000000000003E-2,138.32130000000001]
["67","Park Bench Seniors",1201258,0.93059999999999998,2329.5393993076955,3.3184,0.19389999999999999,356.57479999999998]
["68","Bedrock America",1332292,1.0322,53.013058010341545,7.5499999999999998E-2,4.0000000000000001E-3,7.3163999999999998]
["","Total",129079042,100,70200.285173871496,100,5.4399999999999997E-2,100]