Marketscape™: Customized Reports
You can create a customized report that will suit your preferences and provide data for multiple indicators.
Create a Report
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Navigate to your area of interest.
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In the submenu click
and then select Advanced Report. The Advanced Report window displays. -
(Optional) In the Report Title text field enter the report title. It is recommended to give the report a meaningful identifier.
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Select the Geography for which you want to perform your analysis. The options available to select depend on the zoom level selected and the data you licensed.
| Geography | Minimum Zoom Level |
|---|---|
| State | 4 |
| DMA | 4 |
| Congressional District | 4 |
| Metro Area | 4 |
| County | 4 |
| ZIP Code | 5 |
| Populated ZIP Code | 5 |
| Census Tract | 8 |
| Block Group | 10 |
| Block | 14 |
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(Optional) Select the Add to Report check box to include the name of an additional higher level geography in the report. Options listed depend on license and current geography selected. Custom Geography names may also be included in report when the selected geography is the same as the one used to define your custom uploaded geography.
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Select Year check box(es). Selection of years hides and reveals indicators displayed in the corresponding databases.
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Select Data Type, either counts and/or percentage check box. Selection of data type hides and reveals corresponding indicators.
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Under Indicator, click
to expand American Marketscape DataStream, Consumer Spending Dynamix, User Defined or corresponding database . -
Click the plus
next to the 
to expand Groups. Continue to expand Groups until individual indicators display. Refer to the GIS Reference Guide, for a list of all indicators or use the Search feature to locate desired information. Various symbols display next to indicators :
| Symbol | Description |
|---|---|
|
Numeric indicator |
|
Percentage indicator |
|
Unlicensed indicator |
|
Uploaded data indicator |
|
Virtual indicator |
|
Disabled numeric indicator because indicator is not available at the geography level currently selected |
|
Disabled percentage indicator because indicator is not available at the geography level currently selected |
|
Disabled uploaded data indicator because currently selected geography does not match data uploaded |
|
Virtual indicator that has been shared with you |
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Select your indicators from the list then click Add to include the indicator in the Selected Indicator(s) list.
NOTE: Not all categories and indicators are available for all geographic levels and percentages. An example of this indicator is Total Population, which is only available for Counts but not for Percentages.
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Repeat steps 7-10 until all information you need has been selected. A maximum of 30 indicators may be selected.