DirecTarget®: Download

To download purchased processed DirecTarget files:

  1. On the menu click My Projects.

  2. In the My Projects window click the DirecTarget tab to display only DirecTarget projects.

  3. Look for the project you want to download and under the Action column click Download Output icon and start downloading the file.

  4. When asked whether to Open or Save the file, choose Save to maintain it on your computer/network for easier access later.

  5. Processed DirecTarget files are always zipped . The compressed file will contain the following resources:

  • Output file with appended columns

  • Column header layout guide (.txt)

  • Summary of file and records processed and percentage breakdown of countries and regions of origin (.txt)

  • Analytic Report (.pdf) (optional)

  • Copy right file (.txt)

  1. Extract data from compressed file. The zipped file is password protected. Enter your GIS password during the time the file was processed.

  2. Most of the appended fields are self-explanatory but a few merit further explanation:

  • Geo Level - The level of accuracy at which each address is Geocoded displays in the Geo Level column. Refer to the Geocoding Accuracy Levels for more details.

  • Gender, Religion, EthniCode®, Individualized Hispanicity and Language Usage Segment information is assigned at an individual level.

  • The rest of the current DirecTarget categories provide information based on the block group, census tract, or ZIP Code of where the address was defined.

What's Next:

DirectTarget: View Customer Insight Report