Getting Started with Media Target

Media Target yields the insight needed to ensure your advertising spend reaches the intended audience – via newspaper, television (broadcast and cable) and terrestrial radio. Precise coverage maps enable you to compare residential demographics to media coverage and audience data.

Within Media Target you can:

• Use the Media Target map
• Complete a Media Target analysis
• Purchase media

• Load previously purchased media sites

• Define media contour color and pattern

• Create customized reports

• Get list within media trade area

• Save settings and/or project

• Use flyout tools

• Change media selected