Getting Started with Marketscape™

To start using Marketscape, click theMarketscape tab on the top menu. By default, a color-coded map of the United States is shown.

The Marketscape page is divided into two sections, the thematic map and tools which include the following:

 

• Map Tools – Allows you to modify the map zoom level, pan the map and center the map based on coordinates or named location.

• Submenu – Gives you reporting and printing abilities, the option to save current map as a project and to customize your default map view and settings.

• Flyout Tools – Permits you to select the demographic data you wish to analyze at a specified geography, define how data is thematically represented on the map and create quantified data retrieval.

Click a topic below to learn more about what you can do in the Marketscape tab:

• Using the map tools

• Finding a place or post code

• Flyout tools: data, map settings and map query tabs

• Data settings (choosing demographics)

• Search data tree

• Map reports: viewing reports

• Customized reports

• Select geo report

• Save: view, settings and/or project

• Isolate geography

• Getting list for geography in view

• Map context menu

• Marketscape infographics

• Display points of Interests in map modules

• Map query: quantified retrieval

• Examples of performing map queries